Privacy Policy

Introduction

Welcome to Pepesthriftshop ("we," "our," or "us"). We are committed to protecting your privacy and ensuring transparency in how we handle your personal information. This Privacy Policy explains what data we collect, how we use it, who we share it with, and what choices you have when you interact with our store and website (collectively, the "Services").

By accessing or using our Services — whether browsing our site, creating an account, making a purchase, or contacting us — you agree to the practices described in this Privacy Policy. If you do not agree, we kindly ask that you refrain from using our Services.

We are hosted and powered by Shopify, which helps us deliver a seamless and secure shopping experience to you. Certain data processing activities described in this policy are facilitated through Shopify's platform infrastructure.

1. Information We Collect

We collect several categories of personal information depending on how you interact with our Services. Below is a detailed overview of the types of data we may gather:

1.1 Information You Provide Directly

1.2 Information Collected Automatically

When you visit or interact with our website, certain data is gathered through cookies, pixels, and similar technologies:

• Device & Browser Data: Device type, operating system, browser version, screen resolution, and language settings
• Network Information: IP address, internet service provider, and network connection type
• Usage Data: Pages viewed, time spent on each page, click patterns, navigation paths, referring URLs, and search queries on our site
• Geolocation Data: Approximate location based on your IP address
• Cookies & Tracking Signals: Session cookies, persistent cookies, web beacons, and pixel tags used to recognize you across sessions and devices

1.3 Information from Third Parties

We may also receive personal information from:

• Shopify Platform Services: Data collected and processed by Shopify to power and improve our store functionality
• Advertising & Marketing Partners: Information about your interactions with our ads on third-party platforms, including social media networks and search engines
• Analytics Providers: Aggregated or individual-level behavioral and demographic insights
• Payment Processors: Transaction confirmations, fraud screening results, and payment verification data

2. How We Use Your Personal Information

We use the information we collect for the following purposes:

2.1 Fulfilling Orders & Delivering Services

• Processing, confirming, and fulfilling your purchases
• Arranging shipping and delivery of your orders
• Handling returns, exchanges, and refund requests
• Sending order confirmations, shipping updates, and delivery notifications
• Managing your account, including login credentials and saved preferences

2.2 Personalizing Your Shopping Experience

• Recommending products based on your browsing and purchase history
• Remembering items in your cart and wishlists across sessions
• Tailoring website content and layout to your preferences

2.3 Marketing & Promotional Communications

• Sending promotional emails, special offers, and new product announcements via email or text message
• Displaying personalized advertisements on our website and across third-party platforms
• Measuring the effectiveness of marketing campaigns and advertisements

2.4 Analytics & Service Improvement

• Analyzing website traffic patterns and user behavior to improve site design and functionality
• Conducting research to develop new products and features
• Monitoring and measuring the performance of our Services

2.5 Security, Fraud Prevention & Legal Compliance

• Authenticating your identity and protecting your account from unauthorized access
• Detecting, investigating, and preventing fraudulent transactions, illegal activities, and security threats
• Complying with applicable laws, regulations, and valid legal requests (such as subpoenas, court orders, or government inquiries)
• Enforcing our Terms of Service and other applicable policies
• Protecting the rights, property, and safety of Pepesthriftshop, our customers, and others

3. How We Share Your Personal Information

We do not sell your personal information for monetary gain. However, we may share your data with third parties in the following circumstances:

3.1 Service Providers

We engage trusted third-party companies to perform essential business functions on our behalf, including:

• Payment Processing – Securely handling your financial transactions
• Order Fulfillment & Shipping – Packaging, shipping, and delivering your orders
• Customer Support – Assisting with inquiries, complaints, and service requests
• Data Analytics – Analyzing website usage and customer behavior
• Email & Marketing Automation – Sending transactional and promotional communications
• Cloud Hosting & IT Infrastructure – Storing and securing your data

These providers are contractually obligated to use your information only for the purposes for which it was shared and to maintain appropriate security measures.

3.2 Advertising & Marketing Partners

We work with third-party advertising networks, social media platforms, and marketing partners to deliver targeted advertisements and measure campaign performance. These partners may use cookies and similar tracking technologies to collect information about your activity across different websites and platforms. Their use of your data is governed by their respective privacy policies.

3.3 Shopify Platform

As our e-commerce platform, Shopify processes certain personal information to enable store operations. Shopify may also use aggregated and de-identified data from interactions across its merchant network to improve its services. To learn more about how Shopify handles your data, please review the Shopify Privacy Policy.

3.4 Affiliates & Corporate Partners

We may share information within our corporate group, including parent companies, subsidiaries, and affiliates, to support business operations and service delivery.

3.5 Legal & Safety Disclosures

We may disclose your personal information when we believe it is necessary to:

• Comply with applicable laws, legal processes, or enforceable governmental requests
• Respond to law enforcement inquiries or regulatory authorities
• Protect against harm to the rights, property, or safety of Pepesthriftshop, our customers, or the public
• Investigate or prevent fraud, security vulnerabilities, or other illegal activity

3.6 Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your data.

3.7 With Your Consent

We may share your information with third parties when you explicitly direct us or consent to such disclosure — for example, when you use social media login integrations, share a product review publicly, or request that we share your data with a specific partner.

4. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your experience on our Services. Here's what you need to know:

4.1 Types of Cookies We Use

4.2 Managing Your Cookie Preferences

You can control and manage cookies through your browser settings. Most browsers allow you to:

• View what cookies are stored on your device
• Delete cookies individually or in bulk
• Block cookies from specific or all websites
• Set preferences for specific websites

Please note that disabling certain cookies may impact the functionality of our website, including your ability to add items to your cart, complete checkout, or access account features.

4.3 Global Privacy Control (GPC)

If you visit our website with a Global Privacy Control signal enabled, we will honor your signal as a request to opt out of the sharing of your personal information for cross-context behavioral advertising purposes, in accordance with applicable law.

5. Your Privacy Rights

We respect your control over your personal information. Depending on where you live, you may have some or all of the rights listed below:

5.1 Rights Available to All Users

• Right to Access – You may request a copy of the personal information we hold about you and how it has been used.
• Right to Correction – You may request that we correct any inaccurate or incomplete personal information we maintain.
• Right to Deletion – You may request that we delete your personal information, subject to certain legal exceptions (such as information needed to complete a transaction, detect security incidents, or comply with legal obligations).
• Right to Data Portability – You may request to receive your personal information in a structured, commonly used, and machine-readable format, and where feasible, request that we transmit it directly to another entity.
• Right to Opt Out of Marketing Communications – You may unsubscribe from promotional emails at any time by clicking the "unsubscribe" link at the bottom of our emails. You may also contact us directly to be removed from marketing lists.

5.2 Additional Rights for California Residents (CCPA / CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) grant you additional rights:

• Right to Know – You may request that we disclose the categories and specific pieces of personal information we have collected, the sources from which it was collected, the business purposes for collection, and the categories of third parties with whom it has been shared.
• Right to Delete – You may request deletion of your personal information, subject to applicable exceptions.
• Right to Opt Out of Sale or Sharing – We do not sell your personal information as defined under the CCPA/CPRA. However, to the extent that sharing information for targeted advertising constitutes a "sale" or "sharing" under applicable law, you have the right to opt out. You may exercise this right by contacting us or enabling the Global Privacy Control signal.
• Right to Limit Use of Sensitive Personal Information – We do not use sensitive personal information for purposes other than those permitted by law.
• Right to Non-Discrimination – We will not deny you goods or services, charge you different prices, or provide a different level of service for exercising your privacy rights.

Information Collected in the Preceding 12 Months: Identifiers (name, email, address), commercial information (purchase and return history), internet and electronic network activity information (browsing history, device data, IP address), and approximate geolocation data.

5.3 How to Exercise Your Rights

To submit a privacy-related request, please contact us using any of the methods listed in the Contact Us section below. We may need to verify your identity before processing your request, as required by law. If you designate an authorized agent to act on your behalf, we may require proof of authorization and may ask you to verify your identity directly.

We will respond to your request within the timeframes required by applicable law.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including:

• Maintaining your account and providing ongoing Services
• Completing transactions and resolving any related disputes
• Complying with legal, regulatory, or contractual obligations
• Enforcing our agreements and protecting our legitimate business interests

When your information is no longer needed, we will securely delete, anonymize, or de-identify it in accordance with our data retention practices and applicable law.

7. Data Security

We take the security of your personal information seriously and implement a combination of technical, administrative, and physical safeguards designed to protect your data from unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encrypted data transmission (SSL/TLS) for sensitive information
• Secure payment processing through PCI-compliant providers
• Access controls and authentication protocols for internal systems
• Regular monitoring and assessment of our security infrastructure

Important: While we strive to protect your information, no method of electronic transmission or storage is 100% secure. We encourage you to use strong, unique passwords for your account and to contact us immediately if you suspect any unauthorized activity.

8. Third-Party Links & Services

Our website may contain links to third-party websites, social media platforms, or online services that are not operated or controlled by Pepesthriftshop. This Privacy Policy does not apply to those third-party sites. We are not responsible for the privacy practices, content, or security of any external websites.

We encourage you to review the privacy policies of any third-party sites before providing them with your personal information.

9. Children's Privacy

Our Services are not directed to individuals under the age of 16 (or the applicable age of digital consent in your jurisdiction). We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected data from a child, we will take steps to delete that information promptly.

If you are a parent or guardian and believe your child has provided personal information to us, please contact us using the details below so we can address the situation immediately.

10. International Data Transfers

If you access our Services from outside the United States, please be aware that your personal information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. These countries may have data protection laws that differ from those of your country of residence.

When we transfer personal information across borders, we implement appropriate safeguards — such as Standard Contractual Clauses approved by the European Commission — to ensure your data receives an adequate level of protection regardless of where it is processed.

11. Changes to This Privacy Policy

We may revise this Privacy Policy from time to time to reflect changes in our business practices, technology, legal requirements, or other factors. When we make material updates, we will:

• Post the revised Privacy Policy on this page
• Update the "Effective Date" at the top of the policy
• Provide additional notice as required by applicable law

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices — or if you wish to exercise any of the rights described above — please don't hesitate to reach out:

Thank you for trusting Pepesthriftshop with your personal information. We are dedicated to maintaining your privacy and delivering a safe, enjoyable shopping experience.